Celador Media specializes in website management to ensure the proper maintenance, management and performance of your new or existing website(s). Our team will monitor all faucets of your website and keep it running smoothly to maximize the user experience and increase ROI for your business. Don’t sweat the details; we’ll handle all the “dirty work” so you can focus on what’s most important – running your business.
How do I Manage my Website?
Depending on the platform, size and traffic of your website, it can be very time consuming and overwhelming to manage a website. That’s especially true if you’re not familiar with the platform it was built on or the programming languages used when developing the website. That’s where Celador Media comes into play. We are familiar and well versed in all major CMS platforms like WordPress, Shopify, SquareSpace, Magento, WooCommerce, Big Commerce, and many more.
Maintenance and Performance
Two key aspects of managing a website are overseeing the maintenance and performance of the site on a daily basis. We run daily analytic reports to check the page load speed and other metrics to quickly identify any issues that could be affecting your website. Our team can implement a CDN (Content Delivery Network) system, if needed, to increase the performance and bandwidth of all incoming traffic. Our goal is to make certain that your website delivers the best user experience possible to every visitor that it encounters.
Website Security and Uptime Monitoring
Security is a major concern for most businesses – as it should be. Ensuring that your website is secure (and all the data within it), is a major focal point for our team. We routinely monitor and scan your website for any potential virus threats or other vulnerabilities that could cause harm or damage. That includes installing and maintaining SSL certificates for your main domain and any subdomains. We’re also available 7 days a week to handle any issues that arise and we don’t stop working until your website is back to being safe and secure.
Updates and Patches
Another important aspect of managing a website is staying current with all the latest updates and patches that are released for your platform, plugins, add-ons, hosting and much more. This can include updates that potentially affect your website security, performance and functionality. They also need to be fully tested in a development environment before pushing it to the live production site.
Keeping your Website Current
Keeping your website current is a critical component to any website that wants to rank high on Google or any other search engines. This strategy relays a powerful signal to Google that your content is fresh and current. And it also encourages users to continue coming back to the site for new updates.
Fresh content can be delivered on your website in various forms, whether it’s a traditional blog with text and images, or perhaps a video or social media engagement. Changing and updating your existing content, along with adding new content on a regular basis, is a dominant principal in SEO and overall growth strategies for any website and should never be overlooked or relaxed on.
If you plan to sell products, subscriptions or services, then having a stable, protected and efficient e-commerce site is an absolute requirement. Especially considering you’ll be collecting sensitive data from your customers. Based on the size of your product/service catalog, we’ll recommend the best platform that fits your requirements and budget. Our team can connect all the dots for getting your new website selling products in no time. Whether you need help connecting a payment gateway, offering a specific shipping carrier, or adding new products – we’re here to help you every step of the way.
Increasing Conversion Rate – Maximize ROI
What’s the point of having an e-commerce website if you’re not making any money? Right? With that in mind, we focus our objectives and strategies on ensuring you achieve the highest ROI possible. This includes running heatmap reports and other analysis to find areas of improvement and then optimize the website to increase conversion rates (sales or leads).
Because at the end of the day, we firmly believe your success is our success.