Recruit Partners
Affiliate Marketing
Building an Affiliate Program is a key component in building your brand and bringing valuable traffic to your website.
Affiliate Programs
Build a network of partners.
When trying to bring new traffic sources to your website, building an affiliate program is one of the best and most proven methods of acquiring high-quality visitors that are more likely to convert. There are a plethora of review websites, blogs, social media influencers, and other potentially valuable partners, that you can onboard into your affiliate program and then reward them a commission percentage for conversions that take place on your website (via the traffic they send).
Choose the Right Platform
Building Your Affiliate Network
Leveraging Customer Relationships
Data & ROI Driven Results
Choose the Right Platform
Ensure your using the right affiliate software.
When building an affiliate program, whether it's from scratch or existing, it's imperative that you choose the appropriate affiliate platform that suits your business model. There are many different affiliate software available that integrate with the various CMS platforms (Shopify, WooCommerce, etc.), and we have extensive experience with some of the most popular options out there like Impact, Share-A-Sale, Commission Junction, and Refersion. Each platform has its unique advantages and disadvantages, based on the type of affiliates you're trying to acquire, the size of your website (monthly visitors), and the methods by which you want to build your affiliate network.
Impact
Impact is a very popular affiliate platform and a great option for managing partner relationships. They utilize a slick UI, on both the partner and admin side, and their level of support is arguably the best in the industry. The Impact Partner Marketplace is full of active affiliates that are capable of driving large amounts of high-quality traffic. They also recently acquired Affluent, a technology company, which helps parcel through all the data to provide you with meaningful insight on how to grow your affiliate campaigns.
Share-A-Sale
One of the oldest and most well-known affiliate platforms, Share-A-Sale has been around since 2000 and maintains a strong presence in the affiliate arena. The platform is simple to use and extremely cost-effective, making it a perfect option for start-ups, new affiliate programs, or anyone on a limited budget. Their expansive affiliate network includes over 16,000 advertisers and they offer multi-tier capabilities to further incentivize your partners to recruit new members into the program.
Commission Junction
Another long-time member of the affiliate program realm is Commission Junction, a company founded in 1998 and based in Santa Barbara, California. They integrate with nearly every eCommerce Shopping Cart platform (Shopify, Magento, WooCommerce, etc.) and the signup process is seamless for onboarding new members into your program. And since they operate worldwide, CJ is a perfect solution for a company looking to build an expansive network of partnerships that span the globe.
Build Your Network
Recruit partners into your program.
Once you've chosen the right platform, it's time to onboard partners into your affiliate program and start bringing traffic to your website. And depending on the type of business model you incorporate, you may only want a certain type of affiliates that fit specific criteria. We have 10+ years of experience finding and recruiting valuable affiliates that can bring value to your business. We nurture each affiliate relationship, finding opportunities that can be mutually beneficial for both the partner and the merchant (you).
Leveraging Customer Relationships
Turn your Customers into Partners.
What if we told you that some of the best affiliates can be your own customers? It might sound too good to be true, but incentivizing your own customers can be one of the most potent and cost-effective ways to build an affiliate program. Some of the customers going through your checkout can be powerful bloggers or influencers with thousands of followers, so why not turn those people into brand ambassadors who can help build your brand? Building a program that encourages people to join by advertising the key benefits of being a partner is a key component of a successful affiliate program.
Data & ROI
We use data to guide our strategies for creating revenue growth.
Amid the millions of websites and social media accounts, it's imperative you maintain a strategy that is guided by data. We utilize the top software in the industry to weed through all the fruitless relationships, to instead identify worthwhile opportunities that can become profitable for your business. In the end, it's all about ROI, for both the partner and the merchant (you). So we focus in on developing long-lasting relationships with partners who can provide valuable traffic and high ROI for your website.